They will sell better...that doesn't mean you will make more profit. There are no maxed out Rare's on the AH without bids on them last time I checked...and they typically get a bid by 3 hours in.
However, you profit (the sale*.7) - 20 for each rare...versus just one credit listing for a UR (though you may have to list a UR multiple time for it to sell, especially if it's 1/2 slot) So pick your poison! Test it out and see what you find.
Regardless of the need for a listing fee, it would actually be better if the listing fee was relative to the card. It would eliminate some of the supply on the market for higher level cards. What is a 20 credit listing fee against a 3500 profit?

speaking of ur, anyone need some training fodder and wanna buy mine?? 
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