Jay-Z is an unlockable character

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  • ThaGenecyst
    MVP
    • Sep 2004
    • 4404

    #1

    Jay-Z is an unlockable character

    EA, Reebok, Champs Sports, and presumably Rock-A-Fella Records announced a cross-promotional deal today that allows NBA Live 07 gamers the ability to unlock rapper Jay-Z as a playable in-game character. How's that for enterprise synergy? GameDaily has the skinny: "Those that buy the new Reebok S. Carter Basketball IV shoe at Champs Sports [available 10/11/06] will receive a code to unlock Jay-Z's character for use in the game. Jay-Z's in-game avatar will have the speed of Allen Iverson, the 'ups' of Baron Davis and the sharpshooter aim of Peja Stojakovic."

    Now that's what I call a player mashup (dibs on digital Hova).
    http://www.gamedaily.com/news/?id=11402
    http://www.myspace.com/phillthegenesis
    http://www.myspace.com/sagetheinfinite

    SageTheInfinite = GOAT.
  • NYConcepts
    Banned
    • Jun 2006
    • 68

    #2
    Re: Jay-Z is an unlockable character

    H O V A

    Comment

    • FAM CEO
      MVP
      • Aug 2004
      • 1192

      #3
      Re: Jay-Z is an unlockable character

      Anyone have the code?
      Work Hard...Pay Bills...Work Hard...Pay Bills

      Comment

      • jmill703
        Pro
        • Jun 2003
        • 524

        #4
        Re: Jay-Z is an unlockable character

        Is this supposed to make me want Live?
        "Solutions rarely come from the same minds as people who cause the problems"

        Comment

        • ndeezlo
          Fum police
          • Jul 2002
          • 3272

          #5
          Re: Jay-Z is an unlockable character

          Originally posted by jmill703
          Is this supposed to make me want Live?
          and new shoes, apparently
          TWITTERED

          Kid Rock, "I'm the catalyst for everything."

          Tumblred

          Comment

          • luv_mist
            Older
            • May 2004
            • 9596

            #6
            Re: Jay-Z is an unlockable character

            One of the things that would turn me further away from this franchise.......

            Comment

            • knickstorm
              Rookie
              • Sep 2002
              • 216

              #7
              Re: Jay-Z is an unlockable character

              someone will make a CAP of Jay Z that looks even better than the one in the game and no one will have to care about this

              Comment

              • Whaaaazuuuuup
                MVP
                • Jul 2002
                • 3620

                #8
                Re: Jay-Z is an unlockable character

                lol, man you guys are brutal...
                I am glad I got the Buell- I love riding it, I love the oddball looks I get on the road- I love people asking "What IS that thing?" I love flying into a corner WAY too hot, scared spitless and sure I'll never hold it at this speed- and hearing the bike whisper "Sissy!"...

                Comment

                • Sleeper
                  Pro
                  • Apr 2003
                  • 632

                  #9
                  Re: Jay-Z is an unlockable character

                  It's been 3 years since we've been asking for unlockable Jay-Z... I'm glad EA finally stepped up to the plate and delivered!

                  Comment

                  • Whaaaazuuuuup
                    MVP
                    • Jul 2002
                    • 3620

                    #10
                    Re: Jay-Z is an unlockable character

                    Originally posted by Sleeper
                    It's been 3 years since we've been asking for unlockable Jay-Z... I'm glad EA finally stepped up to the plate and delivered!
                    lol, niiiice....
                    I am glad I got the Buell- I love riding it, I love the oddball looks I get on the road- I love people asking "What IS that thing?" I love flying into a corner WAY too hot, scared spitless and sure I'll never hold it at this speed- and hearing the bike whisper "Sissy!"...

                    Comment

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