The reason is that it is a 100% business decision. How are you going to get people who are not die hard football fans to buy your product? The first thing you do is acquire an exclusive license (sorry, had to throw that in there
). Secondly, you make the game simple enough that the average fraternity brother can pick up the game and throw bombs for TDs and yell and scream on his couch while pounding beers with his buddies. What you have to realize is that much of how the game is marketed is designed to make it compete with games like Call of Duty. They want EVERYONE buying their game, especially the people who are not hardcore NFL junkies. I understand this thinking from a business standpoint and it's hard to argue with it from that perspective, but there are ways to build the game so that you can cater to both kinds of customer. Tiburon, for some reason, cannot or will not implement different levels of game modes that change how the game plays. You can simultaneously make the experience as complicated or as simple as you want it to be. This is one of the reasons why we are constantly comparing games like the Show and NBA 2k to Madden. It allows the user to do this, while Madden has one setting.