I agree 100% man, the game has gotten really stale really quickly for me this year as it's just dealing with the same cheesy exploiting of the cuts and bad AI defense over and over again, like you say pretty much everyone plays the same and it's like playing the same person every time.
I just played a guy who had PD Duncan and all he did pretty much all of the game was turbo up and try a 5 out paint cut, and when that didn't work just post up Duncan and do the post spin move over and over again. Dude has Duncan and didn't run a SINGLE set play all game, which pretty much sums up the game mode for me.
I am seriously hoping that NBA Live actually puts out a decent game at this point, which I never thought I would say...