We will have a better picture at the end of January when they announce Q3 revenue but here’s a sneak preview:
“More than 50% of Madden NFL 18 players engaged in the "Longshot" story mode through Q2 and Madden Ultimate Team[emoji769] players are up 25% year-over-year.”
Not sure if that nets a gain or offsets the perceived shortfall in unit sales. Interestedly, CFM isn’t even worth a bullet point.
Source:
http://investor.ea.com/common/mobile...ERTS&mobileid=
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