[Other Guy]

At this point, Madden is going to be top 5 in sales every year irrespective of the quality of the game. It's longtime presence in the industry and exclusivity pretty much guarantee it. I compare it to McDonald's. They have great sales every year, but that doesn't mean they serve good food. It's just a matter of tradition and convenience.

Another thing, I would assume that the sales for 18 are based on the quality of 17. Most Madden players probably don't follow every announcement and tweet about the game; If they like it one year, they buy the next one. We'll see if 18 is bad enough to affect sales for 19.