07-29-2003, 03:43 AM
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#11
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All Star
OVR: 31
Join Date: Jul 2002
Location: Boulder, CO
Posts: 6,065
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Re: Sega marketing skills are top notch this year
The goal of marketing it to get your product to as many people as you can. The only info I've seen on ESPN is stuff that I've looked for myself. Meanwhile, I turn on tv and see commercials for NCAA 2004, I saw Madden at draft time. I haven't seen a commercial for ESPN 2004 yet, if theres one out.
This kind of marketing(if thats what we're calling it) is good for people who are already going to buy the game, but its not gonna get too many casual gamers to buy it, imo.
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