In the article it talks about how EA Sports games have had declining review scores for most of their games every year since 2004. It's a great read, but there are a few highlights that stuck out to me.
When asked about the decline in review scores an EA rep stated that although they value the reviews for the games, the consumers vote with their dollars, and their sales are doing great so they aren't worried (or so they say.)
The NFL thinks they are doing a great job. The NFL can actually opt out of the exclusive deal with EA at ANY time. The deal is through 2010. If the NFL feels they (EA) aren't doing a good job they can cancel the deal. Some of the criticism on this deal needs to be directed at the NFL IMO. NHL, and NBA said they would not do an exclusive deal.
An EA rep said that the reason their 'next-gen' games are low on features is because they have built their next gen games from the 'ground up', instead of porting from current gen.
I'm no developer, but if you ask me the EA football games aren't built from the 'ground up'. They still still have too many eerie similarities to their current gen counter parts.
If you have the mag, check out the article. It pretty much says what we already know. If EA sells enough, it sees no reason to change. Even if the critics are lowering their opinion as a rule every year.
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