You may think that Ohio State football members, fans, boosters, etc., have to be the happiest group of people on earth today — and you are close to right. They are easily the second happiest people on earth.
However, thanks to a string of record ratings, ESPN is seeing their investment into college football’s postseason pay off in a huge way. ESPN is happy. Very, very happy.
College football is on everyone’s minds. The playoff is a big deal. People are not only watching playoff games in record numbers, but they’re watching the big six bowl games in record numbers.
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