NBA 2K13 News Post

2K Sports Invites Fans to "Uncover The Cover" of NBA 2K13

02:04 PM - June 20, 2012 by Steve_OS

2K Sports Invites Fans to “Uncover The Cover” of NBA® 2K13

Facebook application to reveal clues about cover for
next installment of top-selling and top-rated basketball simulation*

New York, NY – June 20, 2012 – 2K Sports today announced the launch of the “Uncover The Cover” Facebook application, which will engage the 2K Sports online community and reveal some big clues about the cover of NBA 2K13, the next installment of the top-rated NBA video game simulation franchise twelve years running.

The Facebook application will start with the clues concealed behind puzzle pieces. In order for pieces to be removed and the clues to the cover revealed, fans are encouraged to tweet about NBA 2K13 using the hashtag #UncoverNBA2K. The more tweets that are made containing the hashtag, the more pieces of the puzzle will be removed.

Fans can check the NBA 2K13 Facebook page to see the current state of the image and the effects their tweets are having in real-time. Once the cover is unveiled, fans will be able to download the final poster art file as wallpaper.

The Facebook application represents a significant departure from the traditional 2K Sports cover reveal, and will leverage the company’s sizable social media following. For the first time in the company’s history, fans will play a decisive role in announcing the cover.

Fans can begin tweeting #UncoverNBA2K today and view the app’s progress in real-time on http://2kgam.es/UncoverNBA2K.

Who do you think the NBA 2K13 cover athlete will be?

*UPDATE: Here is the full image, already leaked.

Game: NBA 2K13Reader Score: 8.5/10 - Vote Now
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Member Comments

# 61 Championships @ 06/20/12 07:43 PM

Quote:

Originally Posted by MrBigShot1


	This actually sounds spot on...it's seems logical that they follow up MJ and the 15 legends with something like this.

They'd have to include Charles Barkley..

# 62 youvalss @ 06/20/12 07:49 PM

Looks like Donald Duck to me.

# 63 ManiacMatt1782 @ 06/20/12 07:49 PM

Howabout taking the money spent on this stupid marketing project, and spending it on Overtime for programmers to fix online association.

# 64 VDusen04 @ 06/20/12 08:07 PM

Approximately how long does it seem it'll take for the actual cover to be revealed?

# 65 yungsta404 @ 06/20/12 08:28 PM

rose - derrick rose
turantula - Kevin durant
Bird which is most likely a griffin - blake griffin.

3 different covers with each player on it. Like last year. so they can sucker people into buying multiple copies.

They gave homage to the legends last covers now they are giving homage to the future nba superstars.

That was easy.

# 66 SHAKYR @ 06/20/12 08:35 PM

It's the Harlem Globetrotters.

# 67 Massamba @ 06/20/12 08:50 PM

What about :

# 68 DakkoN @ 06/20/12 08:53 PM

Quote:

Originally Posted by SoAwesome


	Def MJ and Rose. WINGS AND ROSES

So what about the gigantic orange tarantula at the bottom?

It's Griffin (bird wings, like a griffin/gryphon), Rose (roses), and Durant (tarantula)..

# 69 jules23 @ 06/20/12 08:55 PM

is there an update of what the pic looks like as of now

# 70 AC @ 06/20/12 08:56 PM

You guys, MJ has a three year deal. It'll be him and Rose. They have their hands tied.

Does anyone really care where I sent this from?

# 71 SavoyPrime @ 06/20/12 08:59 PM

Jeremy Lin perhaps?

# 72 ZB9 @ 06/20/12 09:00 PM

where are you guys seeing a tarantula?

# 73 Bolt957 @ 06/20/12 09:05 PM

Anybody able to reveal it yet??

# 74 DakkoN @ 06/20/12 09:11 PM

Quote:

Originally Posted by ZB9


	where are you guys seeing a tarantula?

Neon orange thing on top of the roses in the bottom 1/3 of the photo.. can see the orange legs

# 75 ZB9 @ 06/20/12 09:20 PM

ok i see. I guess then it's a safe bet that Durant and Rose are two of the covers.

I wonder what the wings and ladder mean?

# 76 atlienkev @ 06/20/12 09:22 PM

jordan/griffin/rose seems like a pretty good guess to me

probly something to do with mj also

# 77 nttnybuc @ 06/20/12 09:38 PM

Either way, I'm probably going to use a custom cover so it doesn't matter much to me.

# 78 Rasco11 @ 06/20/12 09:42 PM

Hmmm...I like the possible concept of Air Jordan (wings) passing the torch to D. Rose (roses).

Where does the road at bottom lead? Is that red structure behind NBA logo a bridge? Building? Maybe Sears Tower? Cant really tell. Not sold on spider yet either, hard to say.

# 79 TUSS11 @ 06/20/12 09:43 PM

Well, if it is Durant, it'll look kind of bad for EA considering he was on the cover of Elite 11. Sounds like a smart marketing move by 2K.

# 80 ubernoob @ 06/20/12 09:51 PM

Quote:

Originally Posted by TUSS11


	Well, if it is Durant, it'll look kind of bad for EA considering he was on the cover of Elite 11. Sounds like a smart marketing move by 2K.

*shrug* How does a cover athlete make another game look bad? Especially a game that never existed?

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