Analyst: Madden Sales to Fall 50% if NFL Season is Cancelled

[Strofan7]

Quote: Originally Posted by TNT713

Doubtful there will be an NCAA spike... According to figures announced in one of the EA Madden podcasts (1 or 2 - can't remember), less than 10% of the people who play Madden also own NCAA. There is VERY little crossover... Later

Curious if that is for the same year? Most of the people I know like to alternate between games, as in buy Madden 10, NCAA 11...etc

I feel these are the fans that are more heavily influence-able on which to buy, and I feel they will lean towards being more likely to purchase NCAA if the strike is still going on.

[43M]

Quote: Originally Posted by sportyguyfl31

It's the owners, fighting among themselves, because they all arent as marketing savvy as Jerry Jones. That's all this is about.

You diss that guys post and then make an absurd comment like that?

oooookay

[Massive Meat]

actually sales will fall because people are finally starting to realize how bad madden actually is, especially compared to games made 3 and 7 years ago

[ABR173rd]

50% is pretty steep. I also think good or bad Madden has a following unlike any other video game. As far as the crossover between NCAA and Madden 10% seems very low...Only one of the six guys I know locally that owns Madden doesn't purchase both so I don't know who their polling for that data.


Jerry Jones being market savvy, LOL....................

[kjcheezhead]

Quote: Originally Posted by AirborneRanger1

50% is pretty steep. I also think good or bad Madden has a following unlike any other video game. As far as the crossover between NCAA and Madden 10% seems very low...Only one of the six guys I know locally that owns Madden doesn't purchase both so I don't know who their polling for that data. Jerry Jones being market savvy, LOL....................

I'm on the opposite end of the spectrum I guess. I've been in an online league with 12-16 other owners for the past few years. Only one of them buys NCAA as far as I know.

I also don't quite get the Jerry Jones joke, here is a list of team profits going around the CBA thread...

http://www.forbes.com/lists/2010/30/...ns_Income.html


Jerry Jones' team made twice what any other owner did (except Daniel Snyder) and 4x or more as much as about 90% of the league. The guy obviously knows how to run a business.

[NoFear]

Sales will be decreased but 50%? Highly doubt it, UNLESS the game sucks.

The main thing we should be discussing is that since the Madden developers know they'll see a loss in sales, is that I hope it doesn't make them even lazier in improving the game.

I really hope they don't use the lockout as a cop out to churn out a crappy game, but it's also very much a possibility especially with how bad last year's game was in terms of progressing the series.