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Why Madden has been unwhelming this Gen

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Old 09-01-2009, 01:03 AM   #1
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Why Madden has been unwhelming this Gen

"EA now typically spends two or three times as much on marketing and advertising as it does on developing a game."

The article also talks about how there are many more casual gamers than there's ever been, and so EA is tending to their needs more and more instead of the hardcore base.

http://games.venturebeat.com/2009/08...e-engineering/
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Old 09-01-2009, 01:13 AM   #2
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Re: Why Madden has been unwhelming this Gen

That makes sense. If they only did what the hardcore base wanted they'd probably lose a lot of those casual gamers because the game would be too hard, it would require too much football knowledge.
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Old 09-01-2009, 01:16 AM   #3
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Re: Why Madden has been unwhelming this Gen

That article is purely conjecture.

I am willing to bet that most casual Madden gamers would disagree with the statement that the game caters to them.

It is far from what hardcore gamers want, but it is a lot closer to it than what it has been in the past, with casual gamers being the ones left behind.

IMO.
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Old 09-01-2009, 01:26 AM   #4
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Re: Why Madden has been unwhelming this Gen

Quote:
Originally Posted by kehlis
That article is purely conjecture.

I am willing to bet that most casual Madden gamers would disagree with the statement that the game caters to them.

It is far from what hardcore gamers want, but it is a lot closer to it than what it has been in the past, with casual gamers being the ones left behind.

IMO.
Did you even read the article? This is coming from an officer at EA:

"Now the casual and social gamers vastly outnumber the hardcore, which has been fixed at around 50 million players worldwide."

Any successful company changes with the times, and most people that are getting into gaming are casual gamers, which is why EA tends to them more and more.
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Old 09-01-2009, 01:32 AM   #5
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Re: Why Madden has been unwhelming this Gen

Quote:
Originally Posted by boom.h
Did you even read the article? This is coming from an officer at EA:

"Now the casual and social gamers vastly outnumber the hardcore, which has been fixed at around 50 million players worldwide."

Any successful company changes with the times, and most people that are getting into gaming are casual gamers, which is why EA tends to them more and more.
Yes, I read the article and saw the stats like the one you mention.

And unless I missed it, the article never mentions any specific example of the game that is something that is catering to the casual fan.

I would like to know what does? To me, this version of the game tried to get away from anything that they have done in the past that has catered to the casual fan.
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Old 09-01-2009, 01:49 AM   #6
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Re: Why Madden has been unwhelming this Gen

Quote:
Originally Posted by kehlis
To me, this version of the game tried to get away from anything that they have done in the past that has catered to the casual fan.
by adding a bunch of cutscenes?
can you give examples of this?
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Old 09-01-2009, 01:52 AM   #7
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Re: Why Madden has been unwhelming this Gen

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Originally Posted by tooldude79
by adding a bunch of cutscenes?
can you give examples of this?
Don't quite know what you are looking for.

More cutscenes is something this community has been begging for now for years.
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Old 09-01-2009, 01:59 AM   #8
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Re: Why Madden has been unwhelming this Gen

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Originally Posted by kehlis
Don't quite know what you are looking for.

More cutscenes is something this community has been begging for now for years.
cutscenes cater more to the non-casual game?
you called the article conjecture but you, yourself, make a blanket statement of how this year is different by catering to the hardcore Madden fan instead of the casual gamer.

can you back up this statement of yours with examples?

your original statement was conjecture as well, no?
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