I think NBA2k4 was an abomination. They tried to co-opt NBA Live to make the game more popular (I guess) which was a huge mistake. I think now, this year with their products, they seem to be making the games they want to. All of their games have improved considerably across the board. I don't look at this as a one-year deal, where they needed to do everything this year. It surprises me that Live is given credit for steadily improving, but ESPN is faulted for not being "where it should be". I understand this is a QC issue; more time needs to be devoted to that. But I'd rather have this year's game than a fixed version of last year's stiff game. VC seems to have thrown the kitchen sink into each of their games in terms of features this year; you would think that next year they can afford to refine those features. It remains to be seen that if they take that route, if they will be praised for trying to refine their games or chastised for not continually pushing the envelope.
And while the argument could be made that there's no need for the Crib (or whatever else you consider fluff), in today's age you need things like that to sell games. I don't see the Crib as being some huge resource drain. I hated the idea when it was announced, but in execution it's actually pretty good. In today's age, extras are what's needed to sell and get people's attention. Mortal Kombat Special Edition, $59.95. Madden Collector's Edition $59.95. Same for Halo. (the regular versions of those games have tons of extra modes/options) People buy dvds and look to see what the extras are. Would NBA Live be as attractive w/o ASW? I like VC's mantra w/NBA2k5, No Fluff. But sometimes you need a hook to get the casual gamers involved. Just the way of the world we live in now.


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