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The NBA does suffer from the lack of white players. The politically correct thing to say is that it doesn't matter. Sure it does. Yao Ming has all of china watching, and if there were a white american ballplayer of the ilk of T-Mac/AI/Kobe then the NBA would have through the roof ratings.
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I disagree. If the NBA had a better product then they would have through the roof ratings like they did in the 80's and early 90's. Let's face it, expansion and players coming out too early have led to a watered down league. Factor in inconsistent officiating, and the fact that few teams push the ball up the court, and it's just not a fun game to watch any longer. Seems like 90% of the teams walk the ball up the court, and then run a 2 man game where they dump it in and force a shot, or dump it in then pass it back out and force a 3 ball. Or they run some iso play while the rest of the team stands around and watches.
The NBA's recent decline in ratings has nothing to do with whiteness, it's been a sport dominated by blacks for some time. It's decline in popularity is due to the fact that it's almost unbearbable to watch for most people. I was a huge NBA fan for a long time, but I could count on one hand how many games I watched this year. I find myself being drawn to watching the college games more during basketball season these days.
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